What Speakers Can Learn About Marketing From Agents And AI
What Speakers Can Learn About Marketing From Agents And AI
(And Where AI Fits In)
Keynote speaker, tech specialist, and founder of the AI Marketing Course
OK.... Let’s get real for a moment.
If you’re a solo entrepreneur running a business around your personal brand — whether that's speaking, coaching, or consulting — then you already know how hard it is to keep all the plates spinning. You’re the product, the marketer, the sales team, and the admin. And if you’ve worked with agents or bureaus as a speaker, you’ve probably seen the same pattern I have.
They’re brilliant at landing the high-ticket gigs.
But what about everything else?
The Missed Opportunity After the Mic Drop
I’ve worked with some excellent speaker agents over the years. They’ve opened doors, negotiated strong fees, and helped me land keynote spots I’m proud of. But here’s something no one really talks about: the leads that come after the event.
That £1,500 university panel that sparks a media opportunity.
The £2,000 workshop that leads to a long-term retainer.
The £500 virtual session that turns into a strategic advisory role.
These leads are warm. They're real. And too often... they get lost.
Why? Because agents are focused on the big-ticket bookings. That’s how their model works. And unless you have a system in place to follow up properly, those valuable connections vanish.
That’s where I saw the gap. And that’s why I created SpeakerPro, powered by the same ideas I use in the AI Marketing Course.
What AI Taught Me (Too Late)
For years, I trained businesses on how to use marketing to grow. I ran workshops. Delivered keynotes on digital transformation. Led sessions on AI in digital marketing.
But I made a common mistake — I didn’t use those same strategies for my own business.
Sound familiar?
If you're a solo entrepreneur, especially one with a speaking or service-led business, you probably rely on your own energy and effort to keep things moving. But human energy has limits. AI doesn’t.
And that’s why I built the AI Marketing Course — to help people like you use AI to save time, simplify marketing, and keep leads warm without burning yourself out.
It’s not about replacing your creativity. It’s about giving you more time to be creative.
From Talks to Tools: Here’s What You Can Automate
Whether you’re a speaker, coach, or consultant, your events are just the start. Real business happens in the follow-up.
Using tools I break down in the AI Marketing Course, here’s what you can automate with platforms like SpeakerPro:
Capture audience contact details with smart QR codes and AI-powered forms
Send personalised follow-ups within hours of your talk
Auto-generate testimonials with AI-assisted prompts
Create speaker reels and promo clips using AI video tools
Nurture leads over time with tailored email sequences powered by machine learning
You don’t need a huge team. You need the right tools — and the know-how to use them.
Why This Matters For Solo Entrepreneurs
If you’re making around £40K a year and building a business that’s about more than just profit, you can’t afford to let good leads go cold. You’ve already done the hard work of showing up, sharing your story, and delivering value.
But here’s the thing: marketing doesn’t stop when your talk ends.
And neither should your system.
That’s what the AI Marketing Course is designed for — real solo entrepreneurs who want smarter marketing without the stress. You’ll learn how to use AI to:
Build repeatable systems
- Save time every week
- Look more professional
- Feel back in control of your business
- What’s Next?
If you’re a speaker, coach, or creative solo founder — and you’re tired of letting warm leads slip through the cracks — then check out AI Marketing Course.
You’ll learn how to use AI in digital marketing, automate your follow-ups, and set up systems that help you grow — even when you’re off the clock.
And if you’re ready to take it a step further, join the waitlist for SpeakerPro — built by speakers, for speakers, to make post-event marketing simple and smart.
You’ve already nailed the stage.
Now let’s make sure your marketing works just as hard after the applause.
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